Recession Proofing Your Business: How Women Entrepreneurs Survive and Thrive

Recession Proofing Your Business: How Women Entrepreneurs Survive and Thrive

Recessions certainly present challenges, but there are opportunities too. Bill Gates started Microsoft during the oil embargo recession of 1973 to 1975, which is just one example of success that started during trying economic times. When it comes to starting a business or having an existing business survive a recession, I’m not sure there are any strategies or suggestions unique to women entrepreneurs. But this is Women’s History Month so let’s focus on women business owners. Recession-proofing your business with a focus on women business owners: Advice for women entrepreneurs What can women business owners do to ensure their companies […]
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What Makes a Great Woman Entrepreneur?

What Makes a Great Woman Entrepreneur?

Do you think women need different characteristics or behavior than men to succeed as business owners? As a woman in the business world for 50 years, I still can’t answer this question. I’ve never tried to be different from my male counterparts; I just did what I did and moved forward. But there’s certainly a lot of discussion on social media about this question. Here are some of the answers I found and you can draw your own conclusion. Lists of qualities for a successful female entrepreneur Entrepreneur lists 8 qualities to drive success as a female entrepreneur: Integrity Humility and […]
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Work-Life Balance for Women Entrepreneurs

Work-Life Balance for Women Entrepreneurs

During Women’s History Month, there are many topics that relate to women business owners. One of the big challenges for many women owners is achieving a good work-life balance. A study by Mastercard found that 3 in 10 (29%) female entrepreneurs say they are struggling to maintain a work-life balance, compared to 17% of men. Of course, women business owners face the same challenges in running a business as their male counterparts. But many women face additional challenges in childcare, spousal care, or parental care. This adds another layer of responsibility and demands on time. What are women entrepreneurs to do? […]
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Unique Opportunities for Women Business Owners

Unique Opportunities for Women Business Owners

According to the World Economic Forum, 49% of all businesses being started in the U.S. today are by women. And women already own 42% of all U.S. businesses. Are there any special programs that present opportunities for women business owners? Consider the following: Federal contracting The goal of the federal government is to award 5% of all federal contracting dollars to women-owned small businesses each year. Given that federal contracting totals about $100 billion, this is a lot of contracting dollars. Women who own businesses that meet certain qualifications can join the Women Owned Small Business (WOSB) Federal Contract program to […]
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The State of Women-Owned Businesses 2023

The State of Women-Owned Businesses 2023

March is Women’s History Month and a good time to reflect on how women are doing in business. Women now account for more than 10% of the CEOs of Fortune 500 companies. But many women also own and run their own companies. The numbers have been growing year after year. But how are they doing? This can be gleaned from reports as well as anecdotal stories from women entrepreneurs. Statistical evidence According to the 2022 Annual Report from National Women’s Business Council (NWBC), what follows are the most recent facts (although statistics don’t reflect the prior year). Of employer businesses, women […]
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