Analysis for Your Business Journey Financial statements – those intimidating documents filled with numbers and jargon – often leave small business owners feeling lost at sea. But fear not! Understanding these statements doesn’t require a finance degree. This guide offers a simplified breakdown, catered to…
Looking for microfinancing for your small business? Find out how here!
Small Business Success Small business success is a topic that has been written about extensively. There are many factors that contribute to small business success, but some of the key ingredients include a strong business plan, a great product or service, marketing and sales, financial…
Introduction Growing a business is a challenging task that requires a lot of effort, time, and resources. However, even with the best intentions and plans, many businesses struggle to achieve sustainable growth due to various bottlenecks that hinder their progress. These bottlenecks can be anything…
Minority-owned businesses play a vital role in the Sacramento economy, generating jobs and stimulating economic growth. However, minority-owned businesses often face challenges in accessing capital, including loans and grants. Grants can provide minority-owned businesses with the financial resources they need to grow and succeed. There…
Small businesses are the foundation of thriving communities and economies. They often require financial assistance to navigate challenges, expand their operations, or address unexpected expenses. In this comprehensive guide, we’ll explore the various avenues through which small businesses can obtain financing, supporting their growth and…
The employee retention credit (ERC), a credit created during COVID-19, ended on September 30, 2021 (December 31, 2021, for startups), but it’s still alive. How can that be? The reason: The deadline for submitting refund claims has not expired. Many employers claimed the credit, and a number of these are still pending. But there’s been […]
The post Employee Retention Credit Now: Where You Stand and What to Do appeared first on Barbara Weltman.
The definition of a customer is “one that purchases a commodity or service.” A customer is the party that generates revenue for your business. But in addition to the sales they make, there are other ways a customer can help your business…and at little or no cost to you. Here are 3 ways a customer […]
The post 3 Ways Customers Can Be on Your Sales Team appeared first on Barbara Weltman.
Increasingly, you’ll hear about big companies using their profits for social good or to help the environment. Time listed the “best corporations” in 2023; the ranking included sustainability. Among these corporations were Microsoft, Apple, Alphabet (Google), Meta (Facebook), Accenture (in Ireland), Pfizer, and American Express. But you don’t have to be a giant corporation to […]
The post Ending the Confusion about Designations Do-Good Companies appeared first on Barbara Weltman.
Building a brand strategy for a business helps create cohesion for the marketing strategy, outreach efforts, and overall perception and experience of the business. A brand often consists of a mission statement and values that are communicated through visual, verbal, and other elements to create a unique customer experience of a business. The customer’s experience […]
The post How to Develop a Brand Strategy appeared first on Barbara Weltman.