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Anecdotes of Women Entrepreneurs Helping Each Other

Anecdotes of Women Entrepreneurs Helping Each Other

business owner, General Business, Homepage, Networking, Small Business, women entrepreneurs, women in business, women's groups, Women's History Month Tuesday, March 28, 2023 5:20 am

A long-time business acquaintance of mine—Rieva Lesonsky, owner of Small Business Currents—said in a blog for SCORE “When I started covering small businesses decades ago, a woman-owned business was an anomaly. Remember that women didn’t even have the right to equal access to credit until 1974. So the fact that women today own about 36% of all small businesses in the U.S. is a significant accomplishment. So, yes, we’ve come a long way. But we have a long way yet to go.” Barriers to women, in credit, connections, and other ways, have been impediments. Nonetheless, women are now starting businesses in […]
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Social Savvy: 5 Ways Social Media Marketing Can Benefit Your Small Business

Social Savvy: 5 Ways Social Media Marketing Can Benefit Your Small Business

Benefits, Business, Guide, Marketing, Small Business, Social Savvy: 5 Ways Social Media Marketing Can Benefit Your Small Business, Tips, Ways Monday, March 27, 2023 4:23 pm

Negosentro | Social Savvy: 5 Ways Social Media Marketing Can Benefit Your Small Business | Social media has become an essential part of our daily lives, so it’s no surprise that it’s also a crucial marketing tool for businesses, big and small. If you own a small enterprise, there are endless ways to leverage social […]
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What Makes a Great Woman Entrepreneur?

What Makes a Great Woman Entrepreneur?

General Business, Homepage, leadership qualities, Small Business, women business owners, women entrepreneurs, Women's History Month Thursday, March 23, 2023 4:32 am

Do you think women need different characteristics or behavior than men to succeed as business owners? As a woman in the business world for 50 years, I still can’t answer this question. I’ve never tried to be different from my male counterparts; I just did what I did and moved forward. But there’s certainly a lot of discussion on social media about this question. Here are some of the answers I found and you can draw your own conclusion. Lists of qualities for a successful female entrepreneur Entrepreneur lists 8 qualities to drive success as a female entrepreneur: Integrity Humility and […]
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Work-Life Balance for Women Entrepreneurs

Work-Life Balance for Women Entrepreneurs

female entrepreneurship, General Business, Homepage, Small Business, small business owners, women business owners, women entrepreneurs, Women's History Month, work-life balance Tuesday, March 21, 2023 4:43 am

During Women’s History Month, there are many topics that relate to women business owners. One of the big challenges for many women owners is achieving a good work-life balance. A study by Mastercard found that 3 in 10 (29%) female entrepreneurs say they are struggling to maintain a work-life balance, compared to 17% of men. Of course, women business owners face the same challenges in running a business as their male counterparts. But many women face additional challenges in childcare, spousal care, or parental care. This adds another layer of responsibility and demands on time. What are women entrepreneurs to do? […]
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What Is Direct to Consumer and Is this Marketing Strategy for You

What Is Direct to Consumer and Is this Marketing Strategy for You

D2C, direct-to-consumer, ecommerce, General Business, Guest Blog, Homepage, Marketing, online shopping, Small Business Monday, March 20, 2023 4:20 am

Direct-to-consumer (D2C) is a marketing strategy that allows businesses to sell directly to the consumer without going through a wholesale or distributor. It enables business owners to establish one-on-one customer relationships and gain loyalty. D2C is more cost-effective than traditional marketing strategies because it eliminates unnecessary intermediaries and markups. D2C is also more efficient because it gives you direct access to your customer’s feedback, which can improve your products and services over time. In addition, D2C allows consumers to learn about new products in a fun way, which can increase engagement with your brand. Consumers are increasingly turning to the […]
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To Hire or Not to Hire: Simple Tips for Small Businesses

To Hire or Not to Hire: Simple Tips for Small Businesses

Business, Employees, Guide, Human Resources & Recruitment, Important/Importance, Small Business, Tips, To Hire or Not to Hire: Simple Tips for Small Businesses Thursday, March 16, 2023 10:27 am

Negosentro | To Hire or Not to Hire: Simple Tips for Small Businesses | This article looks at the equipment, tech, and software that you can either hire or buy and discusses which is best for the small business. To hire or to buy is the question being posed at the moment, in a time […]
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Best Books to Read about Women in Business

Best Books to Read about Women in Business

biographies of women in business, business women, General Business, Homepage, Small Business, women entrepreneurs, women in business, Women's History Month Thursday, March 16, 2023 4:10 am

If you’re a big reader, you likely find inspiration in the biographies of famous people. If you’re not a big reader, you might want to sample a book or two during Women’s History Month to better appreciate how women have struggled and triumphed in the business world. The following, which is excerpted from the Library of Congress and other suggested reading, is a list of biographies of women in business. Many names may be familiar to you, while others may not. Some are modern and still on the scene, while others are from years past. There are, of course, numerous […]
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Unique Opportunities for Women Business Owners

Unique Opportunities for Women Business Owners

federal contract, General Business, Homepage, Small Business, Small Business Grants, women business owners, women entrepreneurs, women in business Tuesday, March 14, 2023 4:01 am

According to the World Economic Forum, 49% of all businesses being started in the U.S. today are by women. And women already own 42% of all U.S. businesses. Are there any special programs that present opportunities for women business owners? Consider the following: Federal contracting The goal of the federal government is to award 5% of all federal contracting dollars to women-owned small businesses each year. Given that federal contracting totals about $100 billion, this is a lot of contracting dollars. Women who own businesses that meet certain qualifications can join the Women Owned Small Business (WOSB) Federal Contract program to […]
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Consider these details before starting your own business

Consider these details before starting your own business

Business, Consider these details before starting your own business, Guide, How To, Ideas, Law Firm/Lawyers, Management, Mavericks, Small Business, Tips Wednesday, March 8, 2023 12:27 pm

Negosentro | Consider these details before starting your own business | Starting your own business is an incredibly exciting decision to make. It can lead to a life of unimaginable prosperity, help make your and your family’s life more comfortable, enable you to pursue your dreams and goals, as well as mold you into a […]
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The State of Women-Owned Businesses 2023

The State of Women-Owned Businesses 2023

General Business, Homepage, Small Business, women business owners, women entrepreneurs, women-owned businesses, Women's History Month Tuesday, March 7, 2023 5:12 am

March is Women’s History Month and a good time to reflect on how women are doing in business. Women now account for more than 10% of the CEOs of Fortune 500 companies. But many women also own and run their own companies. The numbers have been growing year after year. But how are they doing? This can be gleaned from reports as well as anecdotal stories from women entrepreneurs. Statistical evidence According to the 2022 Annual Report from National Women’s Business Council (NWBC), what follows are the most recent facts (although statistics don’t reflect the prior year). Of employer businesses, women […]
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